/* ===========================================================
   HEARTH VERTICAL LP · BRUTALIST POSTER
   Red, black, bone-white, gold. Oswald display / Inter body.
   Numbers are the design. Sharp. Confident. Built Right.
   =========================================================== */
@import url('https://fonts.googleapis.com/css2?family=Inter:wght@300;400;500;600;700;800;900&family=Oswald:wght@300;400;500;600;700&family=Spectral:ital,wght@0,400;0,600;1,400;1,600&display=swap');

*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }

:root {
  /* Brand core */
  --red: #A33035;
  --red-dark: #6f1f23;
  --red-deep: #4a1316;
  --red-ink: #2a0d0f;
  --black: #0a0a0a;
  --ink: #141418;
  --bone: #f5f1e8;       /* warm off-white — the signature surface */
  --bone-dim: #ebe6d9;
  --bone-edge: #d8d2c1;
  --paper: #fbf9f4;
  --gold: #FDC023;
  --gold-deep: #d39700;

  /* Greys */
  --ash: #8a8a8f;
  --ash-dim: #5f5f66;
  --line: #1a1a1f;

  /* Type */
  --ff-display: 'Oswald', 'Impact', 'Arial Narrow', sans-serif;
  --ff-body: 'Inter', -apple-system, BlinkMacSystemFont, sans-serif;
  --ff-serif: 'Spectral', 'Georgia', serif;

  /* Motion */
  --ease: cubic-bezier(.2,.75,.25,1);
}

html { scroll-behavior: smooth; background: var(--bone); }
body {
  font-family: var(--ff-body);
  font-weight: 400;
  color: var(--ink);
  background: var(--bone);
  line-height: 1.5;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
  overflow-x: hidden;
}

::selection { background: var(--red); color: var(--bone); }

/* Reusable */
.wrap { max-width: 1320px; margin: 0 auto; padding: 0 24px; }
@media (min-width: 900px) { .wrap { padding: 0 40px; } }
.wrap-wide { max-width: 1600px; margin: 0 auto; padding: 0 24px; }
@media (min-width: 900px) { .wrap-wide { padding: 0 40px; } }

.display {
  font-family: var(--ff-display);
  font-weight: 700;
  text-transform: uppercase;
  letter-spacing: -0.02em;
  line-height: 0.9;
}

/* =========== TICKER (news-strip top) =========== */
.ticker {
  background: var(--black);
  color: var(--bone);
  border-bottom: 1px solid var(--line);
  overflow: hidden;
  position: relative;
  z-index: 60;
}
.ticker .rail {
  display: flex;
  gap: 48px;
  align-items: center;
  padding: 9px 24px;
  font-family: var(--ff-body);
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 1px;
  text-transform: uppercase;
  color: rgba(245,241,232,0.7);
  white-space: nowrap;
  animation: scroll-ticker 48s linear infinite;
}
.ticker .rail .red { color: var(--red); font-weight: 800; }
.ticker .rail .gold { color: var(--gold); font-weight: 800; }
.ticker .rail .blip {
  display: inline-block;
  width: 6px; height: 6px;
  background: var(--gold);
  border-radius: 50%;
  animation: blink 1.4s infinite;
  margin-right: 6px;
  vertical-align: middle;
}
@keyframes blink { 0%,50%,100% { opacity: 1 } 25%,75% { opacity: 0.3 } }
@keyframes scroll-ticker { from { transform: translateX(0) } to { transform: translateX(-50%) } }

/* =========== HEADER =========== */
.top {
  background: var(--bone);
  border-bottom: 2px solid var(--black);
  padding: 14px 0;
  position: sticky;
  top: 0;
  z-index: 50;
}
.top .row { display: flex; align-items: center; justify-content: space-between; gap: 16px; }
.top .logo img { height: 26px; display: block; }
.top .brand-right { display: flex; align-items: center; gap: 12px; font-family: var(--ff-body); }
.top .call {
  display: none;
  align-items: center;
  gap: 6px;
  font-size: 13px;
  font-weight: 700;
  color: var(--black);
  text-decoration: none;
  white-space: nowrap;
  padding: 6px 0;
  border-bottom: 2px solid var(--black);
}
.top .cta-top {
  background: var(--black);
  color: var(--bone);
  font-family: var(--ff-display);
  font-size: 13px;
  font-weight: 700;
  letter-spacing: 1px;
  text-transform: uppercase;
  padding: 10px 16px;
  text-decoration: none;
  white-space: nowrap;
  transition: background .16s var(--ease);
}
.top .cta-top:hover { background: var(--red); }
@media (min-width: 640px) { .top .call { display: inline-flex; } }

/* =========== HERO · THE POSTER =========== */
.poster {
  background: var(--red);
  color: var(--bone);
  position: relative;
  padding: 24px 0 36px;
  overflow: hidden;
  border-bottom: 4px solid var(--black);
}
/* Subtle texture / halftone feeling via layered conic + noise SVG */
.poster::before {
  content: '';
  position: absolute;
  inset: 0;
  background-image:
    radial-gradient(circle at 1px 1px, rgba(0,0,0,0.08) 1px, transparent 0);
  background-size: 3px 3px;
  pointer-events: none;
  opacity: 0.5;
}
.poster::after {
  content: '';
  position: absolute;
  inset: 0;
  background: linear-gradient(180deg, transparent 60%, rgba(0,0,0,0.25) 100%);
  pointer-events: none;
}

.poster .wrap-wide { position: relative; z-index: 2; }

/* Issue-line — like a magazine spine */
.issue-line {
  display: flex;
  align-items: center;
  justify-content: space-between;
  font-family: var(--ff-display);
  font-size: 12px;
  font-weight: 500;
  letter-spacing: 2px;
  text-transform: uppercase;
  padding: 8px 0 28px;
  border-bottom: 1px solid rgba(245,241,232,0.3);
  margin-bottom: 36px;
  color: var(--bone);
}
.issue-line .blk { display: flex; gap: 20px; align-items: center; flex-wrap: wrap; }
.issue-line .dot { display: inline-block; width: 6px; height: 6px; background: var(--gold); border-radius: 50%; }

/* Hero grid */
.poster-grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: 44px;
}
@media (min-width: 1000px) {
  .poster-grid {
    grid-template-columns: minmax(0, 1.2fr) minmax(0, 1fr);
    gap: 48px;
    align-items: start;
  }
}

/* Headline */
.poster h1.kicker {
  font-family: var(--ff-display);
  font-weight: 700;
  text-transform: uppercase;
  line-height: 0.9;
  letter-spacing: -0.025em;
  font-size: clamp(48px, 6.5vw, 88px);
  color: var(--bone);
  margin-bottom: 12px;
  text-wrap: balance;
}
.poster h1.kicker .strike {
  position: relative;
  color: rgba(245,241,232,0.35);
  font-weight: 500;
}
.poster h1.kicker .strike::after {
  content: '';
  position: absolute;
  left: -2%;
  right: -2%;
  top: 50%;
  height: 6px;
  background: var(--gold);
  transform: rotate(-3deg);
  transform-origin: center;
}
.poster h1.kicker .hit {
  display: block;
  color: var(--bone);
}
.poster h1.kicker .hit .amount {
  font-family: var(--ff-display);
  color: var(--gold);
  font-weight: 700;
  text-shadow: 3px 3px 0 var(--black);
}

/* Quote style (variant D) */
.poster.is-quote h1.kicker {
  font-family: var(--ff-serif);
  font-style: italic;
  font-weight: 400;
  font-size: clamp(40px, 6vw, 90px);
  line-height: 1.05;
  letter-spacing: -0.02em;
  text-transform: none;
}
.poster.is-quote h1.kicker::before {
  content: '\201C';
  display: block;
  font-family: var(--ff-serif);
  font-size: 1.2em;
  font-weight: 600;
  line-height: 0.5;
  color: var(--gold);
  margin-bottom: 0.1em;
}
.poster.is-quote h1.kicker::after {
  content: '\201D';
  display: inline-block;
  font-family: var(--ff-serif);
  color: var(--gold);
  transform: translateY(0.35em);
  font-weight: 600;
}

.poster .dek {
  font-family: var(--ff-body);
  font-size: clamp(16px, 1.7vw, 20px);
  font-weight: 400;
  line-height: 1.5;
  max-width: 620px;
  color: rgba(245,241,232,0.88);
  margin-bottom: 28px;
  text-wrap: pretty;
}

/* Proof stamps — trust_items treatment */
.stamps {
  display: flex;
  flex-wrap: wrap;
  gap: 14px 18px;
  margin-bottom: 32px;
}
.stamp {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  font-family: var(--ff-display);
  font-size: 12px;
  font-weight: 500;
  letter-spacing: 1.2px;
  text-transform: uppercase;
  color: var(--bone);
  border: 1.5px solid var(--bone);
  padding: 8px 14px;
  background: transparent;
}
.stamp .tri {
  width: 0; height: 0;
  border-left: 5px solid var(--gold);
  border-top: 4px solid transparent;
  border-bottom: 4px solid transparent;
}

/* CTA strip in hero */
.poster-cta-strip {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: 16px;
  padding: 14px 0 0;
}
.btn-poster {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  background: var(--black);
  color: var(--bone);
  font-family: var(--ff-display);
  font-size: 15px;
  font-weight: 600;
  letter-spacing: 1.6px;
  text-transform: uppercase;
  padding: 18px 28px;
  border: none;
  cursor: pointer;
  text-decoration: none;
  transition: transform .14s var(--ease), background .14s var(--ease);
  box-shadow: 6px 6px 0 var(--black);
}
.btn-poster:hover { transform: translate(-2px,-2px); box-shadow: 8px 8px 0 var(--black); }
.btn-poster.on-red { background: var(--gold); color: var(--black); box-shadow: 6px 6px 0 rgba(0,0,0,0.4); }
.btn-poster.on-red:hover { background: var(--bone); box-shadow: 8px 8px 0 rgba(0,0,0,0.5); }
.btn-poster svg { transition: transform .18s var(--ease); }
.btn-poster:hover svg { transform: translateX(3px); }

.poster-cta-note {
  font-family: var(--ff-body);
  font-size: 13px;
  color: rgba(245,241,232,0.8);
  letter-spacing: 0.3px;
}
.poster-cta-note strong { color: var(--gold); font-weight: 700; }

/* ——— POSTER RIGHT COLUMN ——— */
.poster-side { display: flex; flex-direction: column; gap: 20px; }

/* Photo slab — duotone pro photography */
.photo-slab {
  position: relative;
  aspect-ratio: 3/4;
  background: var(--red-ink);
  overflow: hidden;
  border: 3px solid var(--black);
}
.photo-slab img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  display: block;
  filter: grayscale(1) contrast(1.15) brightness(0.85);
  mix-blend-mode: luminosity;
  opacity: 0.92;
}
.photo-slab::after {
  content: '';
  position: absolute;
  inset: 0;
  background: linear-gradient(165deg, rgba(163,48,53,0.35) 0%, rgba(10,10,10,0.2) 50%, rgba(10,10,10,0.8) 100%);
  mix-blend-mode: multiply;
  pointer-events: none;
}
.photo-slab .tag {
  position: absolute;
  bottom: 16px;
  left: 16px;
  right: 16px;
  z-index: 2;
  display: flex;
  justify-content: space-between;
  align-items: end;
  gap: 12px;
  font-family: var(--ff-display);
  text-transform: uppercase;
}
.photo-slab .tag .tag-l {
  font-size: 10px;
  letter-spacing: 1.8px;
  color: var(--bone);
  opacity: 0.7;
}
.photo-slab .tag .tag-r {
  font-size: 14px;
  font-weight: 600;
  letter-spacing: 1px;
  color: var(--bone);
  background: var(--black);
  padding: 6px 10px;
}
.photo-slab .tag .tag-r .gold { color: var(--gold); }

/* Stat corner — top-right of photo */
.photo-slab .corner {
  position: absolute;
  top: 0;
  right: 0;
  background: var(--gold);
  color: var(--black);
  padding: 14px 18px;
  font-family: var(--ff-display);
  text-align: right;
  z-index: 2;
}
.photo-slab .corner .num {
  font-weight: 700;
  font-size: 32px;
  line-height: 0.85;
  letter-spacing: -1px;
  margin-bottom: 2px;
}
.photo-slab .corner .label {
  font-weight: 500;
  font-size: 9px;
  letter-spacing: 1.2px;
}

/* Form card — inverted: bone on black slab */
.form-slab {
  background: var(--black);
  color: var(--bone);
  padding: 28px 26px;
  border: 3px solid var(--black);
  position: relative;
}
.form-slab .fc-kicker {
  font-family: var(--ff-display);
  font-size: 11px;
  font-weight: 500;
  letter-spacing: 2px;
  text-transform: uppercase;
  color: var(--gold);
  margin-bottom: 10px;
  display: flex;
  align-items: center;
  gap: 6px;
}
.form-slab .fc-kicker::before {
  content: '';
  display: inline-block;
  width: 18px; height: 2px; background: var(--gold);
}
.form-slab h3 {
  font-family: var(--ff-display);
  font-weight: 700;
  font-size: 28px;
  line-height: 0.95;
  letter-spacing: -0.01em;
  text-transform: uppercase;
  margin-bottom: 6px;
  color: var(--bone);
}
.form-slab .fc-sub {
  font-family: var(--ff-body);
  font-size: 13px;
  color: rgba(245,241,232,0.6);
  margin-bottom: 20px;
}
.form-slab .fields { display: flex; flex-direction: column; gap: 10px; margin-bottom: 14px; }
.form-slab label {
  font-family: var(--ff-display);
  font-size: 10px;
  font-weight: 500;
  letter-spacing: 1.4px;
  text-transform: uppercase;
  color: rgba(245,241,232,0.55);
  margin-bottom: 5px;
  display: block;
}
.form-slab input {
  width: 100%;
  background: transparent;
  border: none;
  border-bottom: 1.5px solid rgba(245,241,232,0.3);
  padding: 8px 0;
  font-family: var(--ff-body);
  font-size: 16px;
  color: var(--bone);
  transition: border-color .16s var(--ease);
}
.form-slab input:focus {
  outline: none;
  border-bottom-color: var(--gold);
}
.form-slab input::placeholder { color: rgba(245,241,232,0.25); }

.btn-fc {
  display: block;
  width: 100%;
  background: var(--gold);
  color: var(--black);
  font-family: var(--ff-display);
  font-size: 15px;
  font-weight: 600;
  letter-spacing: 1.5px;
  text-transform: uppercase;
  padding: 16px;
  border: none;
  cursor: pointer;
  margin-top: 8px;
  transition: background .16s var(--ease);
}
.btn-fc:hover { background: var(--bone); }
.form-slab .fc-note {
  font-family: var(--ff-body);
  font-size: 12px;
  color: rgba(245,241,232,0.55);
  text-align: center;
  margin-top: 12px;
}
.form-slab .fc-trust {
  margin-top: 18px;
  padding-top: 16px;
  border-top: 1px dashed rgba(245,241,232,0.15);
  display: flex;
  align-items: center;
  gap: 10px;
  font-family: var(--ff-body);
  font-size: 11px;
  color: rgba(245,241,232,0.6);
  letter-spacing: 0.3px;
}
.fc-trust .avatars { display: inline-flex; }
.fc-trust .avatars img {
  width: 26px; height: 26px;
  border-radius: 50%;
  border: 2px solid var(--black);
  margin-left: -8px;
  object-fit: cover;
  filter: grayscale(0.4);
}
.fc-trust .avatars img:first-child { margin-left: 0; }
.fc-trust strong { color: var(--gold); font-weight: 700; letter-spacing: 1px; }

/* =========== STAT SLAB (under hero) =========== */
.slab {
  background: var(--black);
  color: var(--bone);
  padding: 28px 0;
  border-bottom: 2px solid var(--line);
}
.slab .grid {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 0;
}
@media (min-width: 780px) { .slab .grid { grid-template-columns: repeat(4, 1fr); } }
.slab .cell {
  padding: 18px 24px;
  border-right: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
  display: flex;
  flex-direction: column;
  align-items: start;
}
@media (min-width: 780px) { .slab .cell { border-bottom: none; } }
.slab .cell:last-child { border-right: none; }
@media (max-width: 779px) { .slab .cell:nth-child(2) { border-right: none; } }
.slab .cell .num {
  font-family: var(--ff-display);
  font-weight: 700;
  font-size: clamp(44px, 5.4vw, 76px);
  line-height: 0.85;
  letter-spacing: -0.025em;
  color: var(--bone);
  margin-bottom: 8px;
  font-variant-numeric: tabular-nums;
}
.slab .cell .num.red { color: var(--red); }
.slab .cell .num.gold { color: var(--gold); }
.slab .cell .label {
  font-family: var(--ff-display);
  font-size: 11px;
  font-weight: 500;
  letter-spacing: 1.6px;
  text-transform: uppercase;
  color: rgba(245,241,232,0.55);
  line-height: 1.2;
}

/* =========== SECTION PRIMITIVES =========== */
.sec { padding: 72px 0; position: relative; }
@media (min-width: 900px) { .sec { padding: 110px 0; } }

.sec-kicker {
  font-family: var(--ff-display);
  font-size: 12px;
  font-weight: 500;
  letter-spacing: 2.2px;
  text-transform: uppercase;
  color: var(--red);
  margin-bottom: 18px;
  display: inline-flex;
  align-items: center;
  gap: 10px;
}
.sec-kicker::before {
  content: '§';
  font-family: var(--ff-serif);
  color: var(--black);
  font-size: 18px;
  font-weight: 600;
}

.sec-title {
  font-family: var(--ff-display);
  font-weight: 700;
  text-transform: uppercase;
  line-height: 0.92;
  letter-spacing: -0.025em;
  font-size: clamp(40px, 5.6vw, 84px);
  color: var(--black);
  margin-bottom: 24px;
  text-wrap: balance;
}
.sec-title .red { color: var(--red); }
.sec-title .ital {
  font-family: var(--ff-serif);
  font-style: italic;
  font-weight: 400;
  text-transform: none;
  letter-spacing: -0.01em;
  color: var(--ink);
}
.sec-lede {
  font-family: var(--ff-body);
  font-size: clamp(16px, 1.6vw, 19px);
  line-height: 1.55;
  color: var(--ash-dim);
  max-width: 560px;
}
.sec-head { margin-bottom: 56px; }
@media (min-width: 900px) { .sec-head { margin-bottom: 72px; } }

/* =========== THE MATH (split, editorial) =========== */
.math-sec {
  background: var(--bone);
  padding: 80px 0 100px;
  border-top: 2px solid var(--black);
  border-bottom: 2px solid var(--black);
}
.math-grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: 40px;
  align-items: stretch;
}
@media (min-width: 900px) {
  .math-grid { grid-template-columns: 1.25fr 1fr; gap: 56px; }
}
.math-copy h2 {
  font-family: var(--ff-display);
  font-weight: 700;
  text-transform: uppercase;
  letter-spacing: -0.025em;
  line-height: 0.92;
  font-size: clamp(44px, 6vw, 90px);
  margin-bottom: 20px;
  text-wrap: balance;
}
.math-copy h2 .red { color: var(--red); }
.math-copy .lede {
  font-family: var(--ff-serif);
  font-size: clamp(17px, 1.8vw, 21px);
  font-style: italic;
  line-height: 1.45;
  color: var(--ink);
  max-width: 520px;
  margin-bottom: 32px;
  text-wrap: pretty;
}
.math-copy .data-row {
  display: flex;
  flex-wrap: wrap;
  gap: 36px 56px;
  margin-bottom: 32px;
  padding-top: 24px;
  border-top: 1px solid var(--bone-edge);
}
.math-copy .data-row .dp .k {
  font-family: var(--ff-display);
  font-size: 11px;
  font-weight: 500;
  letter-spacing: 1.6px;
  text-transform: uppercase;
  color: var(--ash-dim);
  margin-bottom: 4px;
}
.math-copy .data-row .dp .v {
  font-family: var(--ff-display);
  font-size: 28px;
  font-weight: 700;
  color: var(--black);
  letter-spacing: -0.02em;
}
.math-copy .data-row .dp .v .red { color: var(--red); }

/* Receipt — the before → after ledger */
.receipt {
  background: var(--black);
  color: var(--bone);
  padding: 36px 32px;
  position: relative;
  border: 3px solid var(--black);
  align-self: start;
}
.receipt::before, .receipt::after {
  /* perforated top/bottom edges */
  content: '';
  position: absolute;
  left: 0; right: 0;
  height: 14px;
  background-image: radial-gradient(circle at 7px 7px, var(--bone) 4px, transparent 5px);
  background-size: 14px 14px;
  background-repeat: repeat-x;
  background-position: 0 0;
}
.receipt::before { top: -2px; }
.receipt::after { bottom: -2px; transform: rotate(180deg); }
.receipt .rc-head {
  display: flex;
  justify-content: space-between;
  align-items: baseline;
  border-bottom: 1px dashed rgba(245,241,232,0.3);
  padding-bottom: 14px;
  margin-bottom: 22px;
}
.receipt .rc-head .h-title {
  font-family: var(--ff-display);
  font-size: 14px;
  font-weight: 600;
  letter-spacing: 2px;
  text-transform: uppercase;
}
.receipt .rc-head .h-num {
  font-family: var(--ff-body);
  font-size: 11px;
  color: rgba(245,241,232,0.5);
  letter-spacing: 1px;
  text-transform: uppercase;
}
.receipt .rc-line {
  display: flex;
  justify-content: space-between;
  align-items: baseline;
  padding: 10px 0;
  font-family: var(--ff-body);
  font-size: 14px;
  color: rgba(245,241,232,0.7);
  border-bottom: 1px dashed rgba(245,241,232,0.15);
}
.receipt .rc-line.big {
  padding: 16px 0 6px;
  font-family: var(--ff-display);
  font-size: 20px;
  font-weight: 600;
  letter-spacing: 1px;
  text-transform: uppercase;
  color: var(--bone);
  border-bottom: none;
}
.receipt .rc-line.big .val {
  font-size: 44px;
  font-weight: 700;
  letter-spacing: -0.03em;
  color: var(--bone);
  font-variant-numeric: tabular-nums;
}
.receipt .rc-line.big .val.strike {
  text-decoration: line-through;
  text-decoration-color: var(--red);
  text-decoration-thickness: 4px;
  color: rgba(245,241,232,0.5);
}
.receipt .rc-line.big .val.keep {
  color: var(--gold);
  text-shadow: 3px 3px 0 var(--red-deep);
}
.receipt .rc-divider {
  height: 8px;
  background-image: linear-gradient(90deg, rgba(245,241,232,0.3) 50%, transparent 50%);
  background-size: 10px 1px;
  background-repeat: repeat-x;
  background-position: 0 50%;
  margin: 12px 0;
}
.receipt .rc-foot {
  margin-top: 18px;
  padding-top: 14px;
  border-top: 2px solid rgba(245,241,232,0.3);
  text-align: center;
}
.receipt .rc-foot .stamp-approved {
  display: inline-block;
  border: 3px solid var(--gold);
  color: var(--gold);
  padding: 10px 22px;
  font-family: var(--ff-display);
  font-weight: 700;
  font-size: 18px;
  letter-spacing: 3px;
  text-transform: uppercase;
  transform: rotate(-4deg);
  margin-bottom: 8px;
}
.receipt .rc-foot .small {
  font-family: var(--ff-body);
  font-size: 11px;
  color: rgba(245,241,232,0.5);
  margin-top: 6px;
  letter-spacing: 0.5px;
}

/* =========== VALUE COLUMNS =========== */
.value-sec { background: var(--bone); padding-bottom: 60px; }
.value-grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: 0;
  border-top: 2px solid var(--black);
  border-bottom: 2px solid var(--black);
}
@media (min-width: 900px) {
  .value-grid { grid-template-columns: repeat(3, 1fr); }
}
.value-col {
  padding: 40px 32px 44px;
  border-right: 2px solid var(--black);
  border-bottom: 2px solid var(--black);
  background: var(--bone);
  position: relative;
  transition: background .2s var(--ease);
}
.value-col:hover { background: var(--paper); }
.value-col:last-child { border-right: none; border-bottom: none; }
@media (min-width: 900px) {
  .value-col { border-bottom: none; }
  .value-col:last-child { border-right: none; }
}
.value-col .numeral {
  font-family: var(--ff-display);
  font-weight: 700;
  font-size: 14px;
  color: var(--red);
  letter-spacing: 3px;
  margin-bottom: 20px;
  display: flex;
  align-items: center;
  gap: 10px;
}
.value-col .numeral::after {
  content: '';
  flex: 1;
  height: 2px;
  background: var(--black);
}
.value-col .big-num {
  font-family: var(--ff-display);
  font-weight: 700;
  font-size: clamp(70px, 8vw, 120px);
  line-height: 0.85;
  letter-spacing: -0.04em;
  color: var(--black);
  margin-bottom: 16px;
  font-variant-numeric: tabular-nums;
}
.value-col .big-num.with-unit .unit {
  font-size: 0.45em;
  color: var(--red);
  letter-spacing: -0.01em;
  margin-left: 4px;
}
.value-col h3 {
  font-family: var(--ff-display);
  font-weight: 700;
  font-size: 24px;
  line-height: 1;
  text-transform: uppercase;
  letter-spacing: -0.02em;
  color: var(--black);
  margin-bottom: 14px;
  text-wrap: balance;
}
.value-col p {
  font-family: var(--ff-body);
  font-size: 15px;
  line-height: 1.6;
  color: var(--ash-dim);
  margin-bottom: 20px;
}
.value-col .proof {
  font-family: var(--ff-display);
  font-size: 12px;
  font-weight: 500;
  letter-spacing: 1.5px;
  text-transform: uppercase;
  color: var(--red);
  border-top: 1px solid var(--bone-edge);
  padding-top: 14px;
}

/* =========== QUOTE BANNER =========== */
.quote-banner {
  background: var(--black);
  color: var(--bone);
  padding: 80px 0;
  border-bottom: 2px solid var(--line);
}
.quote-banner .big-q {
  font-family: var(--ff-serif);
  font-style: italic;
  font-weight: 400;
  font-size: clamp(28px, 4.2vw, 56px);
  line-height: 1.15;
  letter-spacing: -0.015em;
  color: var(--bone);
  max-width: 1100px;
  margin-bottom: 36px;
  text-wrap: balance;
  position: relative;
}
.quote-banner .big-q::before {
  content: '\201C';
  font-family: var(--ff-serif);
  font-weight: 600;
  font-size: 1em;
  color: var(--red);
  line-height: 0.5;
  margin-right: 4px;
}
.quote-banner .big-q::after {
  content: '\201D';
  font-family: var(--ff-serif);
  font-weight: 600;
  color: var(--red);
}
.quote-banner .q-attrib {
  display: flex;
  align-items: center;
  gap: 14px;
  padding-top: 24px;
  border-top: 1px solid rgba(245,241,232,0.2);
}
.quote-banner .q-attrib .av {
  width: 52px; height: 52px;
  border-radius: 50%;
  background: center/cover;
  filter: grayscale(1) contrast(1.1);
  border: 2px solid var(--bone);
}
.quote-banner .q-attrib .q-meta {
  font-family: var(--ff-display);
}
.quote-banner .q-attrib .q-name {
  font-weight: 600;
  font-size: 14px;
  letter-spacing: 1.5px;
  text-transform: uppercase;
  color: var(--bone);
}
.quote-banner .q-attrib .q-role {
  font-family: var(--ff-body);
  font-size: 12px;
  color: rgba(245,241,232,0.5);
  letter-spacing: 0.3px;
}
.quote-banner .q-verified {
  margin-left: auto;
  display: inline-flex;
  align-items: center;
  gap: 6px;
  font-family: var(--ff-display);
  font-size: 10px;
  font-weight: 600;
  letter-spacing: 1.5px;
  text-transform: uppercase;
  color: var(--gold);
  border: 1px solid var(--gold);
  padding: 6px 12px;
}

/* Second small quote below */
.quote-sm {
  margin-top: 60px;
  padding-top: 36px;
  border-top: 1px solid rgba(245,241,232,0.2);
  display: grid;
  grid-template-columns: 1fr;
  gap: 24px;
}
@media (min-width: 860px) { .quote-sm { grid-template-columns: 1.5fr 1fr; } }
.quote-sm .sm-q {
  font-family: var(--ff-serif);
  font-style: italic;
  font-size: clamp(20px, 2.2vw, 28px);
  line-height: 1.3;
  color: rgba(245,241,232,0.9);
}
.quote-sm .sm-q::before { content: '\201C'; color: var(--red); }
.quote-sm .sm-q::after { content: '\201D'; color: var(--red); }
.quote-sm .sm-attrib {
  display: flex;
  align-items: center;
  gap: 12px;
  align-self: end;
}
.quote-sm .sm-attrib .av-sm {
  width: 40px; height: 40px;
  border-radius: 50%;
  background: center/cover;
  filter: grayscale(1) contrast(1.1);
}
.quote-sm .sm-attrib .sm-name {
  font-family: var(--ff-display);
  font-weight: 600;
  font-size: 12px;
  letter-spacing: 1.2px;
  text-transform: uppercase;
  color: var(--bone);
}
.quote-sm .sm-attrib .sm-role {
  font-family: var(--ff-body);
  font-size: 11px;
  color: rgba(245,241,232,0.5);
}

/* =========== OBJECTION TABLE · "THEY SAY / WE SAY" =========== */
.obj-sec { background: var(--bone); }
.obj-table {
  display: grid;
  grid-template-columns: 1fr;
  border: 3px solid var(--black);
  background: var(--paper);
}
@media (min-width: 780px) { .obj-table { grid-template-columns: 40% 60%; } }
.obj-table .cell {
  padding: 32px 32px 36px;
}
.obj-table .they {
  background: var(--bone-dim);
  border-bottom: 2px solid var(--black);
  position: relative;
}
@media (min-width: 780px) {
  .obj-table .they { border-bottom: none; border-right: 2px solid var(--black); }
}
.obj-table .they::before {
  content: 'THEY SAY';
  display: block;
  font-family: var(--ff-display);
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 2px;
  color: var(--ash-dim);
  margin-bottom: 18px;
}
.obj-table .they h3 {
  font-family: var(--ff-serif);
  font-style: italic;
  font-weight: 400;
  font-size: clamp(22px, 2.6vw, 32px);
  line-height: 1.25;
  color: var(--ink);
  text-wrap: pretty;
}
.obj-table .they h3::before { content: '\201C'; color: var(--ash); }
.obj-table .they h3::after { content: '\201D'; color: var(--ash); }

.obj-table .us::before {
  content: 'YOU SAY';
  display: block;
  font-family: var(--ff-display);
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 2px;
  color: var(--red);
  margin-bottom: 18px;
}
.obj-table .us p {
  font-family: var(--ff-body);
  font-size: clamp(15px, 1.5vw, 17px);
  line-height: 1.55;
  color: var(--ink);
}
.obj-table .us .tag {
  margin-top: 20px;
  display: inline-block;
  font-family: var(--ff-display);
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 2px;
  text-transform: uppercase;
  background: var(--gold);
  color: var(--black);
  padding: 6px 12px;
}

/* =========== HOW IT WORKS · LEDGER LINES =========== */
.how-sec { background: var(--black); color: var(--bone); border-top: 2px solid var(--red); }
.how-sec .sec-title { color: var(--bone); }
.how-sec .sec-title .red { color: var(--red); }
.how-sec .sec-kicker { color: var(--gold); }
.how-sec .sec-kicker::before { color: var(--bone); }
.how-sec .sec-lede { color: rgba(245,241,232,0.7); }

.ledger { display: flex; flex-direction: column; }
.ledger .step {
  display: grid;
  grid-template-columns: 60px 1fr;
  gap: 18px;
  padding: 28px 0;
  border-top: 1px solid rgba(245,241,232,0.2);
  align-items: baseline;
}
@media (min-width: 900px) {
  .ledger .step { grid-template-columns: 120px 1fr 1fr; gap: 40px; padding: 36px 0; }
}
.ledger .step:last-child { border-bottom: 1px solid rgba(245,241,232,0.2); }
.ledger .step .step-n {
  font-family: var(--ff-display);
  font-weight: 700;
  font-size: clamp(44px, 5vw, 72px);
  line-height: 0.85;
  color: var(--red);
  letter-spacing: -0.03em;
}
.ledger .step h3 {
  font-family: var(--ff-display);
  font-weight: 700;
  font-size: clamp(22px, 2.4vw, 32px);
  text-transform: uppercase;
  letter-spacing: -0.015em;
  line-height: 1;
  color: var(--bone);
}
.ledger .step p {
  font-family: var(--ff-body);
  font-size: 15px;
  line-height: 1.55;
  color: rgba(245,241,232,0.6);
  max-width: 460px;
}
@media (max-width: 899px) {
  .ledger .step h3 { margin-bottom: 10px; }
  .ledger .step p { grid-column: 2; }
}

/* =========== LENDER MARQUEE =========== */
.lenders {
  background: var(--bone);
  padding: 36px 0;
  border-bottom: 2px solid var(--black);
  overflow: hidden;
}
.lenders .strip {
  display: flex;
  gap: 48px;
  align-items: center;
  animation: scroll-ticker 40s linear infinite;
  white-space: nowrap;
}
.lenders .lg {
  font-family: var(--ff-display);
  font-weight: 700;
  font-size: 22px;
  letter-spacing: -0.01em;
  color: var(--ink);
  opacity: 0.55;
  flex-shrink: 0;
}
.lenders .dot-sm {
  width: 4px; height: 4px; background: var(--red); border-radius: 50%; flex-shrink: 0;
}
.lenders .label-c {
  font-family: var(--ff-display);
  font-size: 11px;
  font-weight: 500;
  letter-spacing: 2px;
  text-transform: uppercase;
  color: var(--red);
  flex-shrink: 0;
}

/* =========== FINAL CTA · CLOSING POSTER =========== */
.final {
  background: var(--red);
  color: var(--bone);
  padding: 90px 0 110px;
  position: relative;
  overflow: hidden;
  border-top: 4px solid var(--black);
  border-bottom: 4px solid var(--black);
}
.final::before {
  content: '';
  position: absolute;
  inset: 0;
  background-image: radial-gradient(circle at 1px 1px, rgba(0,0,0,0.08) 1px, transparent 0);
  background-size: 3px 3px;
  pointer-events: none;
  opacity: 0.5;
}
.final .inner { position: relative; text-align: center; }
.final .closer {
  font-family: var(--ff-display);
  font-weight: 700;
  text-transform: uppercase;
  line-height: 0.88;
  letter-spacing: -0.03em;
  font-size: clamp(58px, 10vw, 160px);
  color: var(--bone);
  margin-bottom: 24px;
  text-wrap: balance;
}
.final .closer .gold { color: var(--gold); text-shadow: 4px 4px 0 var(--black); }
.final .closer .italic {
  font-family: var(--ff-serif);
  font-style: italic;
  font-weight: 400;
  text-transform: none;
  letter-spacing: -0.01em;
}
.final .sub-closer {
  font-family: var(--ff-serif);
  font-style: italic;
  font-size: clamp(18px, 2vw, 24px);
  color: rgba(245,241,232,0.8);
  max-width: 620px;
  margin: 0 auto 40px;
  line-height: 1.4;
}
.final-meta {
  margin-top: 24px;
  font-family: var(--ff-display);
  font-size: 12px;
  font-weight: 500;
  letter-spacing: 2px;
  text-transform: uppercase;
  color: rgba(245,241,232,0.7);
}
.final-meta .gold { color: var(--gold); font-weight: 700; }

/* =========== FOOTER =========== */
footer.site {
  background: var(--black);
  color: rgba(245,241,232,0.55);
  padding: 56px 0 32px;
}
footer.site .cols {
  display: grid;
  grid-template-columns: 1fr;
  gap: 32px;
  padding-bottom: 32px;
  border-bottom: 1px solid var(--line);
}
@media (min-width: 800px) {
  footer.site .cols { grid-template-columns: 2fr 1fr 1fr 1fr; }
}
footer.site h4 {
  font-family: var(--ff-display);
  font-weight: 600;
  font-size: 12px;
  letter-spacing: 2px;
  text-transform: uppercase;
  color: var(--bone);
  margin-bottom: 14px;
}
footer.site a {
  display: block;
  padding: 3px 0;
  font-family: var(--ff-body);
  font-size: 13px;
  color: rgba(245,241,232,0.55);
  text-decoration: none;
  transition: color .14s var(--ease);
}
footer.site a:hover { color: var(--gold); }
footer.site .logo img { height: 24px; margin-bottom: 16px; filter: invert(1) brightness(1.2); }
footer.site .legal {
  font-family: var(--ff-body);
  font-size: 12px;
  line-height: 1.6;
  color: rgba(245,241,232,0.4);
  max-width: 360px;
}
footer.site .bar {
  padding-top: 24px;
  display: flex;
  justify-content: space-between;
  flex-wrap: wrap;
  gap: 12px;
  font-family: var(--ff-display);
  font-size: 11px;
  letter-spacing: 1.8px;
  text-transform: uppercase;
  color: rgba(245,241,232,0.4);
}
footer.site .bar .built { color: var(--red); font-weight: 700; }

/* =========== STICKY MOBILE CTA =========== */
.sticky-cta {
  position: fixed;
  bottom: 0; left: 0; right: 0;
  background: var(--black);
  color: var(--bone);
  padding: 10px 14px calc(10px + env(safe-area-inset-bottom));
  z-index: 55;
  transform: translateY(105%);
  transition: transform .28s var(--ease);
  display: flex;
  gap: 12px;
  align-items: center;
  border-top: 2px solid var(--red);
}
.sticky-cta.show { transform: translateY(0); }
.sticky-cta .s-meta { flex: 1; line-height: 1.1; }
.sticky-cta .s-strong {
  font-family: var(--ff-display);
  font-size: 15px;
  font-weight: 600;
  letter-spacing: 0.5px;
  color: var(--bone);
  display: block;
  text-transform: uppercase;
}
.sticky-cta .s-strong .gold { color: var(--gold); }
.sticky-cta .s-small {
  font-family: var(--ff-body);
  font-size: 11px;
  color: rgba(245,241,232,0.6);
}
.sticky-cta button {
  font-family: var(--ff-display);
  font-weight: 600;
  font-size: 13px;
  letter-spacing: 1.4px;
  text-transform: uppercase;
  background: var(--gold);
  color: var(--black);
  border: none;
  padding: 13px 18px;
  cursor: pointer;
  white-space: nowrap;
}
@media (min-width: 900px) { .sticky-cta { display: none; } }

/* =========== VERTICAL SWITCHER + VARIANT PILLS =========== */
.switcher-bar {
  position: fixed;
  top: 60px;
  right: 20px;
  left: 20px;
  z-index: 45;
  display: flex;
  gap: 10px;
  justify-content: flex-end;
  pointer-events: none;
}
.switcher-bar > * { pointer-events: auto; }

.vert-dd {
  background: var(--bone);
  border: 2px solid var(--black);
  padding: 8px 14px;
  display: flex;
  align-items: center;
  gap: 8px;
  font-family: var(--ff-display);
  font-size: 12px;
  font-weight: 600;
  letter-spacing: 1.4px;
  text-transform: uppercase;
  color: var(--black);
  cursor: pointer;
  box-shadow: 3px 3px 0 var(--black);
}
.vert-dd select {
  border: none;
  background: transparent;
  font-family: inherit;
  font-size: 12px;
  font-weight: 600;
  letter-spacing: 1.4px;
  text-transform: uppercase;
  color: var(--black);
  cursor: pointer;
  outline: none;
  padding-right: 4px;
}
.vert-dd .dot {
  width: 7px; height: 7px; background: var(--red); flex-shrink: 0;
}

.variant-bar {
  background: var(--black);
  padding: 6px;
  display: flex;
  gap: 4px;
  box-shadow: 3px 3px 0 var(--black);
}
.variant-bar .label {
  font-family: var(--ff-display);
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 1.5px;
  text-transform: uppercase;
  color: rgba(245,241,232,0.55);
  padding: 0 8px;
  display: inline-flex;
  align-items: center;
}
.variant-bar button {
  font-family: var(--ff-display);
  font-weight: 700;
  font-size: 12px;
  letter-spacing: 0.5px;
  width: 30px;
  height: 30px;
  border: none;
  background: transparent;
  color: rgba(245,241,232,0.55);
  cursor: pointer;
  transition: all .14s var(--ease);
}
.variant-bar button:hover { color: var(--gold); }
.variant-bar button.active {
  background: var(--red);
  color: var(--bone);
}
.variant-bar button:disabled {
  opacity: 0.25;
  cursor: not-allowed;
}
@media (max-width: 820px) {
  .switcher-bar { top: auto; bottom: 90px; flex-wrap: wrap; }
  .variant-bar { font-size: 10px; }
}

/* =========== TWEAKS PANEL =========== */
.tweaks {
  position: fixed;
  bottom: 20px;
  right: 20px;
  width: 340px;
  background: var(--bone);
  border: 3px solid var(--black);
  box-shadow: 6px 6px 0 var(--black);
  padding: 22px;
  z-index: 100;
  display: none;
  max-height: calc(100vh - 40px);
  overflow-y: auto;
}
.tweaks.open { display: block; }
.tweaks h4 {
  font-family: var(--ff-display);
  font-weight: 700;
  font-size: 18px;
  letter-spacing: 1px;
  text-transform: uppercase;
  color: var(--black);
  margin-bottom: 4px;
}
.tweaks .sub {
  font-family: var(--ff-body);
  font-size: 13px;
  color: var(--ash-dim);
  margin-bottom: 18px;
  line-height: 1.5;
}
.tweaks .group { margin-bottom: 20px; }
.tweaks .g-label {
  font-family: var(--ff-display);
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 2px;
  text-transform: uppercase;
  color: var(--red);
  margin-bottom: 10px;
  display: block;
}
.tweaks .row {
  display: grid;
  grid-template-columns: repeat(5, 1fr);
  gap: 0;
  border: 2px solid var(--black);
}
.tweaks .row button {
  font-family: var(--ff-display);
  font-weight: 700;
  font-size: 13px;
  letter-spacing: 0.5px;
  padding: 10px 0;
  border: none;
  border-right: 2px solid var(--black);
  background: var(--bone);
  color: var(--black);
  cursor: pointer;
  transition: all .14s var(--ease);
}
.tweaks .row button:last-child { border-right: none; }
.tweaks .row button:hover { background: var(--bone-dim); }
.tweaks .row button.active { background: var(--red); color: var(--bone); }
.tweaks .row button:disabled { opacity: 0.3; cursor: not-allowed; }

.tweaks .v-desc {
  margin-top: 12px;
  padding: 12px 14px;
  background: var(--paper);
  border-left: 3px solid var(--red);
  font-family: var(--ff-body);
  font-size: 12px;
  color: var(--ink);
  line-height: 1.5;
}
.tweaks-close {
  position: absolute;
  top: 10px;
  right: 10px;
  width: 28px; height: 28px;
  background: transparent;
  border: none;
  color: var(--ash);
  cursor: pointer;
  font-family: var(--ff-display);
  font-size: 16px;
}
.tweaks-close:hover { color: var(--red); }

/* =========== FADE / TRANSITIONS =========== */
.fade-target { animation: fadeSwap .35s var(--ease) both; }
@keyframes fadeSwap {
  from { opacity: 0; transform: translateY(4px); }
  to { opacity: 1; transform: translateY(0); }
}

[hidden] { display: none !important; }