Roofing Contractors
Close More Roofing Jobs, Faster
by offering easy, affordable payment options for your customers, and turn more bids into wins. Roofers love Hearth financing for:
- Insurance Deductibles
- Add-ons and upgrades
- Emergency Repairs
- $170M+ Roof Projects Funded

Lead Form - Website
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Financing Solutions
Everyone Needs a Roof – Not everyone can afford one
Help homeowners say “yes” — even when the roof isn’t in the budget. Insurance often falls short, deductibles are rising, and emergencies can’t wait. If you don’t offer financing, another contractor will. Hearth gives your customers access to 20+ lending options, including personal loans, 0% credit cards, and HELOCs.
- 27% of households finance their entire improvement project
- With Hearth, you get paid now and your customer pays over time


Easy to Use
Financing in Three Easy Steps
Step 1
Pre-Qualify
Complete a short online financing request and can get immediately pre-qualified by up to 20 lending options without affecting their credit score.
Step 2
Pick a plan
Contractors find customized payment plans for each customer. They can offer financing before an on-site visit, in the home, or as a follow-up.
Step 3
get funded
Customers can apply for their preferred payment option and, if approved, receive funds in as few as just 24 hours.
- For homeowners who qualify, there are 0% introductory APR credit card options available. Terms range from 6–18 months.
30,000+
Pros Rely on
Hearth Everyday
17%
More Estimates
Closed with Hearth
70K
Homeowners
Funded Through Hearth

Hearth made an easy button for Contractors.
“The support system that they offer has been really nice with the financing options that Hearth is able to provide.”
Chris, CTT Exteriors, Roofing Contractor
Pricing Plans
Flexible Pricing and PLANS FOR home improvement pros
From solo contractors just starting out to established crews expanding their reach, our pricing plans are built to grow with you – Giving you the tools, support, and flexibility you need at every stage of your career.
Essentials
package
For solo contractors who want to offer financing and collect digital payments. This plan does not include digital quotes, contracts, marketing tools, or lead capture.
SEE ALL FEATURES
SEE ALL FEATURES
- 1 team member
- Direct-lending financing marketplace with unlimited loans
- Mobile app
- Company-branded payment options page
- Downloadable marketing flyers
- Learn Center
- Customer service support
- Add-on: Premium Homeowner Support ($299/yr)
Pro
package
For businesses looking to grow their sales and enhance their customer experience with all of Hearth’s powerful tools and features. Includes five user profiles.
SEE ALL FEATURES
SEE ALL FEATURES
- 5 team members
- Direct-lending financing marketplace with unlimited loans
- Digital invoicing & payment collection
- Lead Capture
- Loan payments calculator
- Add 0% introductory APR credit card options for $399/year
- Mobile app
- Company-branded payment options page
- Downloadable marketing flyers
- Learn Center
- Customer service support
- Financing status tracking
- QuickBooks integration
- Promotional web banners for your website
- Add-on: Premium Homeowner Support ($299/yr)
Elite
package
For experienced owners seeking tools to grow their business, support their community, and build a legacy. Includes access for 3 locations, 10 users, and more options.
SEE ALL FEATURES
SEE ALL FEATURES
- 10 team members
- Direct-lending financing marketplace with unlimited loans
- Digital invoicing & payment collection
- Lead capture
- Loan payments calculator
- Add 0% introductory APR credit card options for $399/year
- Includes 3 locations.
- Mobile app
- Company-branded payment options page
- Downloadable marketing flyers
- Learn Center
- Customer service support
- Financing status tracking
- QuickBooks integration
- Promotional web banners for your website
- Add-on: Premium Homeowner Support ($299/yr)
All plans include a one time $99 set up fee.
Ready to get started?
Join thousands of businesses using our platform to streamline operations, boost sales, and deliver a better customer experience, all in just a few clicks.